Instagram is taking over our social media time, there’s no doubt about it. It’s one of the most popular apps on the appstore, and beat Twitter out for members back in 2015 and still manages to be in the top ten social media sites in 2016.
But when did Bookstagram take hold of the popular social media platform? It’s hard to say exactly, it’s probably been around since Instagram’s launch in 2010 but in the last few years its certainly carved out its space on the app. It’s also changed the way people talk about books on the internet.
Gone are the days where you’ll find a book blog with solely just a text review, or just the image of the book’s front cover alongside a text based review. Maybe you could make a comment on how human’s need images to break up text online, or say that its making us lazy online readers. Sure you could say those things and you might be right. But it’s very hard to say for sure.
As an avid book blog reader, good content is really important for me. I don’t just go looking for a blog based on aesthetics like one might on Instagram. But good visual layout is just as important. If I can’t read the review or content because of poor layout and visual choices, I’m not going to read that blog again. It’s simply how I prefer to consume content online.
A good promotion of your site is important too. How else will people find you? Bookstagram lets bloggers do just that. Take a few great snaps of your book or post, with maybe a pull quote from the review and share it online. Easy done. Promote your content over different platforms, reach a wider audience, diversify your readers all in one easy step. And you’re bringing traffic back to your site. What could be better than that for a book blogger?
So how vital is Instagram to the success of bloggers?
I don’t know. I struggle to find a conclusive answer to this question.
So I want to open the conversation up to you guys. What are your thoughts? Do you love it? Use it to find book reviews? Think it’s important to a blog, or think it’s completely useless in blogging? Just like looking at the pictures? Think it’s a bit silly? I really want to know.
I jumped on the bandwagon not that long ago because I thought it would help with cross promoting my blog content and help give my posts some great visual content.
But is it really helping to build more followers and readers? It’s hard to say right now. I’ve only been doing it for a short amount of time and not as consistently as I would like.
So I guess my question to you all is this : Do you think Instagram is vital to a blogger success in 2016?
I know this is a big topic to open up for discussion but I’m really curious to hear people’s answers. Leave me a comment so we can get this conversation going!